How Top Merchants Create the Best Customer Experience

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A quick search on Twitter will reveal just how many brands are still struggling to provide great customer service. It’s expensive to hire and train new employees, but your business needs for customer service are always increasing. The holiday shopping season brings with it an additional strain on call centers with a tsunami of call volume. How you respond to that call volume can make or break the Customer Experience.

To gain insight on how the right technology can have a positive effect on this situation, Digital Commerce 360 interviewed our CEO, Brian Schiff.

Read the full interview HERE.

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